Ms Rotterdam in the Norwegian fjords.
World's worst tourism slogans
Edinburgh
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It's going to be a long time before anyone forgets 'Incredinburgh', the name coined by the geniuses at The Leith Agency to sum up the Scottish capital, which sounds like it was dreamed up by an intern, but probably cost a lot of money. When run past the city's 18 councillors, it received a resounding thumbs-down, with The Scotsman newspaper reporting Councillor Cardownie as saying: "I also don't think sub-slogans like 'Romanceisnotdedinburgh' do anything more than provoke laughter."
Inspired by this spectacular flop, we've hunted down 9 more corkers that some places thought would do the trick (and resoundingly didn't).
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